Benefits of TikTok Marketing Automation Using AI
You might think that the only benefit of TikTok marketing automation using AI is that you can save time when generating content. AI can suggest trendy ideas, assist in editing, help you automatically generate short clips of YouTube videos, and do much more to streamline the tedious content creation process.
While that’s a huge benefit, you can derive many other advantages from the technology. For example:
Analysis of Audience Insights
To ensure a successful marketing campaign, you must know and understand your audience’s needs and complaints. This will require working with vast amounts of data, which is something AI is very good at.
AI can gather valuable insights about your target audience so that you can leverage your TikTok marketing strategies accordingly. Furthermore, it will enable you to create more relevant content, optimize performance, and maximize the ROI.
Personalization of Content
Using AI, you can automatically analyze user data, behaviors, and preferences to personalize your marketing method. That way, you can ensure that your content not only reaches the right audience but also reaches the maximum number of users and garners maximum engagements.
One way AI can help you with this is by suggesting appropriate posting times depending on who your target audience is. This can make a huge difference in your reach. Suppose your audience is teenagers. Then your posting time should be past midnight, which is when they are mostly on TikTok. But if you post during the daytime when they’re in school, you can’t hope to have the same reach.
Campaign Management
Launching and managing campaigns is a key part of TikTok marketing, and AI can reduce your workload to a great extent in this aspect. It can automate some of the most cumbersome parts of the process, like ad placement, performance tracking, budget allocation, and other administrative tasks.
There are tons of AI tools out there that will do these for you in a matter of minutes, while it would normally take you days. The valuable time you save here can be better used behind tasks that need a human touch. For example, some are related to creativity and decision-making.
Keeping up With Trends
The trends in TikTok are always changing, and keeping up with them is extremely crucial to making the most of your marketing. TikTok videos are stored under sounds, and when you use a specific sound for a video, it appears on the For You page of people who have engaged with other videos under the sound. But not all sounds are trending at all times. Using a trendy sound is what will maximize your reach.
When it comes to analyzing these kinds of data, there’s no match for AI. In fact, AI can keep you one step ahead in the game with the help of predictive analysis, which can help you create content that resonates with your audience before the trend reaches its peak. In this way, you can maintain the relevance of your business and drive engagements.
Finding Collaborators
TikTok is all about popularity. The best way to make your marketing successful is to get the popular influencers on the journey. AI can also help you with that. AI can discover and analyze TikTok profiles closely related to your business and find the most influential pages out of them based on their audience engagements and reach metrics.
So you won’t have to spend hours behind finding the right people. All you have to do is focus on the collaboration. Once the collaboration gets running, AI will help you manage the whole collaboration campaign and ensure you get the most out of it. You will also be able to gain helpful insights to make your future collaborations even more successful.
Who Needs to Use AI to Automate TikTok?
In the current age, if you want to stay relevant on social media, you have to always come up with new content to feed your audience. Considering that, it’s no surprise that many people are looking for ways to automate their TikTok with the help of AI.
Businesses that promote themselves on TikTok are especially benefited by this. Marketing is a long and complicated process, but much of that process doesn’t require the creativity or critical thinking of a human. So, leave that to AI, and marketers will have more time to develop their strategies.
Regular content creators and influencers can also benefit from it. AI tools can help them pump out more content in a shorter time to keep their audience satisfied and engaged. Considering how TikTok fame is building careers now, this can be crucial for some.
How to Use AI to Automate TikTok
The following workflow will show you how almost 90% of the process of TikTok marketing can be automated with the help of artificial intelligence:
Step 1: Find and choose the best AI tools
The first step is obviously doing research on AI tools. The best way for you to explore and discover AI tools for marketing, content creation, and everything else all in one place is an AI directory like AI Top Tools.
AI Top Tools is a platform hosting every information you need about more than 10,000 AI tools, all neatly organized into categories to make them easy to discover. You can filter based on purpose, budget, and popularity. You can see user ratings and reviews, along with other important metrics like ranking and bounce rate. Even better, you can discover alternatives to compare, which will further help you find the tool that’s most suited for your needs.
For Tiktok marketing, you will need tools that can integrate with Tiktok’s API. You will primarily need tools that serve the following purpose:
- Content generation and editing
- Advertisement
- Marketing assistants
- Productivity
- Analytics and metrics
Step 2: Gather Relevant Metrics
You have already purchased AI tools that will help you with metrics. Understand your target audience and let AI gather data on what type of content they prefer to consume, their age range, active hours, and engagement drives.
Once you have everything, it’s your job to come up with a relevant marketing strategy. There are AI tools available that can work as marketing assistants and help you generate ideas for strategies and give helpful advice. However, you must use your own knowledge and understanding to develop an appropriate strategy. It can be a trial-and-error process, so you don’t have to worry about being perfect from the start.
Step 3: Create AI-powered Content
Now is the fun part, and that is content generation. You will be happy to know that the only thing you have to do for this step is write appropriate prompts. Visualize the kind of video that will be relevant to your business, appeal to your target audience, and that will motivate engagement. Once you have done that, you have to explain your vision to the AI tool with as much detail as possible.
Based on the prompt, AI will auto-generate a video. There are also a bunch of editing tools that you can use to make the content better. Moreover, if you want to transform a YouTube video into TikTok, AI can help. AI can detect the best parts of a video to make clips out of, then auto-cut it to generate TikTok-appropriate clips. This you can later edit.
Step-4: Automate Campaigns
As mentioned earlier, AI tools will help you automate the majority of the campaign execution process by taking care of the administrative tasks. Schedule your ads, optimize your budget, do A/B testing, track campaign performance, segment your audience, and do much more with AI’s automation power. This will save you an immense amount of time and effort!
Step-5: Analyze Audience Insights
You’ll find countless tools out there that will help you analyze audience insights. You need to get a tool that will do it most efficiently and have a wide range of metrics options. Let the AI tools analyze huge amounts of data to tell you how far your content has reached and how well your campaign performed. This is extremely crucial to ensure the constant growth of your business.
Step-6: Keep Monitoring
Once you have all these analytics, you can decide if you’re on the right track or whether there is a loophole in your strategy that you need to fix. You can also find areas where there are scopes for betterment. You must keep track of the analytics on a regular basis to keep up with Tiktok’s ever-changing algorithm. With all this data conveniently handed to you, you need to optimize accordingly.
How to Convert YouTube Videos to TikTok Videos
Suppose you have a YouTube channel for longer content and a TikTok account for shorter ones. Instead of going through the process of finding the best clips from YouTube videos, cutting them, editing them, and then posting them to TikTok, you can let AI do the job for you.
There are many awesome YouTube videos of TikTok AI tools out there. Some of these tools are so advanced that you don’t even need to tell them which parts of the videos you want to make clips out of. All you have to do is post the URL of your YouTube video, and it will automatically find the best parts of the video to make clips of. Then, you can use the auto-edit features to perfect the clip and directly share it on TikTok from the platform.
Top AI Tools to Use to Automate TikTok
Munch
Munch is the perfect AI tool for you if you want to make short and engaging TikTok videos out of YouTube videos. With Munch, all you need to do is select the most interesting parts from any YouTube video, and that’s it. You can save time on editing and instead spend it behind the rest of your TikTok marketing.
If you want to save even more time, Munch can automatically identify the best part of the video to make engaging clips. You can sign up for a free trial of the tool or subscribe to the $49 per month plan. You will be assured that their official website has a bounce rate of only 36% and that the reviews are positive.
Translate. video
If you want to reach a wider set of global audiences, there’s no better way than to make your videos accessible in many different languages. That’s why Translate. video is a great AI tool. It can not only translate your videos to 75+ languages, but it also works as a video editor with an intuitive interface.
So you’re getting two important features in one place. The 5/5 user rating, only 29% bounce rate, and a monthly visit metric of 217K further prove its credibility. There is a freemium version of the tool available, but the best features have to be accessed at $29/month.
Vidnoz AI
If you are on a tight budget and can’t afford to spend a lot on content creation, Vidnoz AI is the tool you’re looking for. This free AI-powered video creation platform lets you play with 100+ lifelike avatars, 100+ realistic voices, and 300+ professional and customizable templates to market your business with.
Getting it all for free means compromising on quality, though for this tool, the compromise is very small. Still, if you’re willing to pay $22.49 per month, you can get some additional features to improve your videos.
Wishpond
Wishpond can deal with all your TikTok campaign management needs. This AI-powered marketing tool is made to create optimized campaigns that will help you capture more leads. With this tool, you can use the power of AI to automate the marketing process, generate forms and surveys, and design custom landing pages while carrying out audience segmentation and personalization, all without having to do any manual work yourself.
